Distribution Business

NEW CHAPTER IN THE COMPANY’S LEGACY. AS PART OF THIS GROWTH, RLL HAS ENTERED INTO A DISTRIBUTION AGREEMENT WITH PERNOD RICARD INDIA PRIVATE LIMITED (PRIPL) FOR PHASED DISTRIBUTION ACROSS NASIK, THANE, AND RAIGAD IN MAHARASHTRA. THIS PARTNERSHIP WITH AN INDUSTRY GIANT REFLECTS THE TRUST THAT LEADING BRANDS PLACE IN RLL’S CAPABILITIES AND PROFESSIONALISM, ADDING A NEW DIMENSION TO ITS BUSINESS PORTFOLIO.

In addition to PRIPL, RLL has secured collaborations with other prominent players in the industry, such as Sula Vineyards Limited for wine distribution, Anheuser Busch In Bev India Limited for premium beer brands like Budweiser and Magnum, and Prestige Alcobev Private Limited for brandy distribution. These partnerships further establish RLL’s reach and reliability across the Maharashtra region, particularly in Nasik, Thane, and Raigad, as RLL builds an increasingly comprehensive distribution network across the liquor segments. RLL has also initiated a strategic collaboration with Inbrew on a franchise model to expand distribution within the state of Punjab. This partnership will support the distribution of select Inbrew brands, bringing RLL’s trusted distribution expertise to new territories. This move aligns with RLL’s commitment to providing seamless and effective market reach for its partner brands. Looking ahead, RLL is actively working to establish a distribution network within the National Capital Territory of Delhi. This ongoing effort reflects the company’s dedication to expanding its distribution footprint and enhancing its service portfolio in key markets across India, solidifying RLL’s role as a vital partner in the liquor supply chain.